Any rental property owner knows how important their listing can be. In a flooded market like the one in Seaside Park, doing one thing right or wrong can make or break your chances at getting booked. There are so many homes to rent, it can be hard to get your home to stand out from the crowd. Potential renters only spend an average of 3 seconds looking at a listing. This means you have 3 seconds to sell them on your rental over any other. Experienced, local real estate agents have great tips and ideas on how to improve your Seaside Park rental listing. They know what people want and therefore understand how best to market your rental property.
Be Direct and Specific
Starting with the title for your listing, give people the most pertinent information. Things like price, number of bedrooms, number of bathrooms, location, and your top amenity are great things to include. Most vacationers are looking for a certain number of bedrooms. Therefore, advertising how many your home has up front will put your listing in front of the right audience. For others, location may be more important.
Put your biggest and best features up front. Depending on your location, this may be ocean views, driveway parking, short walk to arcades, or fenced in backyard. Knowing what niche your home fits into can help you title and write your listing so it is seen by your target demographic. For example, if your home is in a quieter part of town, you don’t want to attract a party crowd or large groups to your home. On the other hand, if your home is close to the boardwalk and arcades, you’ll want to target your home to families and those traveling with children.
One of the easiest and best ways to improve your Seaside Park rental listing is to have clear, professional quality photos. Listings with pictures that are blurry, dark, or nondescript are going to lose the attention of someone very quickly. Low quality photos may equate to a low-quality home in someone’s mind. Even if your home is beautiful in real life, no one will have the chance to see it if you do not attract people to it. Having a professional photographer take the pictures is a great idea. It is normally a one-time investment and is well worth the money.
Treat Your Seaside Park Rental Like it’s a Hotel
Consider what you enjoy when you go on vacation. Is it things like the relief of doing everyday chores, being away from home, and relaxation? Even people that are renting homes are still going on vacation and want to feel like it. Making your rental as convenient as possible for renters is a huge draw. Things like having a cleaning service after check-out rather than having that responsibility fall on the renters is one such thing. In addition, providing bikes, beach badges, or other bonus amenities can help your home stand out from the others. Standard items like washer and dryer, dishwasher, and air conditioning are all things that can draw people to your listing over those that don’t have them.
Each and Every Amenity and Upgrade Adds Value
The more you can provide not only makes your home a bit different, it also makes your rental more valuable. This means you can charge more for rent that homes that don’t offer as many conveniences. Most amenities are going to be a one-time fee for you, but offer continued revenue with each renter.
Upgrades are very similar in that you pay for them once and they offer a consistent return on your investment. Think of things that if you upgrade, makes someone’s stay more convenient. For example, installing smart features like lights, alarms, locks, and electronics in your home makes it not only easier for your renters, but for you as well. In many circumstances, it is true that more expensive is equal to more durable. Anytime you can upgrade an item to make it more resistant to damage is beneficial. Items in rental properties typically get more use and are more prone to breakage than those in you full-time home.
Seaside Park Rental Details are Important
When writing your listing, it is just as important to know what to leave out as what to include. One thing to avoid is making your listing look like an advertisement. Avoid using all capital letters, exclamation points, and ambiguous descriptions. It is important to be specific, truthful and only give as much information as is necessary. You only need to get someone interested in your home. Point out your biggest assets, give accurate rates, and specify any requirements or things that are absolutely not allowed on your property.
If you need help writing your listing, check in with your realtor for some ideas. They have not only written a ton of listing details, but have seen exponentially more and know what works and what doesn’t for your Seaside Park rental.